There are many arms and facets to School of Wok’s business. 

It’s what makes them so special.

Award winning cookery school in the heart of Covent Garden? Yep. Co-founded by Celebrity Chef and author of his own two cookbooks, Jeremy Pang? Oh you bet. The same School with their own cookware range, make-at-home Bao Bun Kits and dribble-inducing YouTube channel now with more than a quarter of a million subscribers? YES THIS TOO.

These guys do it all - so we were excited to take up the challenge when they handed us the reigns of their social media platforms last year.

Managing the community queries, scheduling, strategy and execution of all-things-social for School of Wok required a thought-out approach to make sure we were showcasing the most engaging and interesting parts of the School to their audiences - and 9 months in, it’s going well.

Our strategy to date has relied on four core pillars:

And it worked.

In the last 9 months alone with solely organic posting, we’ve seen a whopping 83% increase in their Instagram following and 33% on Facebook. Engagement has significantly increased across all channels and this was all achieved with an organic posting schedule.

But don’t just take our word for it - give them a follow to see for yourself (… and prepare for some serious food envy while you’re there).